Marketing, Sales & Distribution Management Course

Marketing, Sales & Distribution Management Course

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 2Month/20 Hours                                                  Price:25,000

                                                                                      20,000

Marketing, Sales & Distribution Management Course

Sales management refers to the administration of the personal selling component of a company’s Marketing program. Sales management is just one facet of a company’s overall marketing mix, which encompasses strategies related to the “four Ps”: Products, Pricing, Promotion, and Place (distribution).

Selling and products marketing is one of those skills that will always be in demand, with Salesmanship course you can learn how to sell, how to market your product, selecting a right strategy and sell really well. Sales & Marketing jobs are always high in demand – opportunities welcome hardworking and skilled candidates means you’ll always have work.

Every company – no matter what product or service they offer – needs at least one talented and dedicated salesperson. After all, how many companies can survive if no-one buys their goods or services? So, if you can learn how to sell, and sell really well, you will start with any company. Being able to sell will also give you choices to move in career from one industry to another to gain quick career growth and monitory benefits.

After completing this course you’ll not only be able to work for a company as a salesperson, you’ll have the option of working as a freelance salesperson. Or, you could choose to put your skills to use on products or services that you sell through your own business. Plus, the basic principles of selling are the same the world over, so you can move to where there is an opportunity.


Salesmanship Course 

Salesmanship and selling – Basic human behavior
Types of selling: Business to consumer selling, Business to business selling
Considering your go-to-market plan
Careers in selling: Sky is the limit

Preparation for selling 

You: The ultimate unique selling proposition (USP)
Why people buy, the buyer-seller relationship, body language,
The success ingredients: Product Knowledge, Customer Knowledge, Competitors Knowledge,
Territory Knowledge, Right Timing.
Preparing for selling: Prospecting, The Pre-approach, The Approach, Persuasion, Persistence, Pre-call
planning, The call: Opening and Close. Follow up.
Pricing

Action: Dealing your customers 

Sales & Marketing Presentation
Handling objections
Questioning techniques, Listening skills
The close
Role of persuasion in selling

Types of selling

Product selling
Services selling
Industrial selling
Networking and Customer Relationship Management (CRM): friends, referrals, cold calls

Sales Promotion 

Sales Promotion: Consumer oriented, reseller oriented, sale force oriented
Marketing role in Sales Promotion
Bottom line: Calculating profitability

Distribution Management Key Concepts

Distribution strategies
Push vs pull strategy
Channels and intermediaries
Channel design
Channel mix
Managing channels
Channel motivation
Channel conflict
Customer value
Disintermediation

Ethical problems in selling  

Legal Aspects in Selling & Marketing 


Understanding Marketing Mix

Marketing management is the process of developing strategies and planning for product or services, advertising, promotions, sales to reach desired customer segment.

Understanding Marketing Mix
Marketing strategy
Brand audit
Implementation planning
Project, process, and vendor management
Reporting, measurement, feedback and control systems
International marketing management

Who Should Attend 

Any one interested in making career in Sales & Marketing or looking for Next Best Sales Position!
Sales Professionals
Distribution Channels Managers
Channel Sales Officers
Corporate Sales, Marketing & Distribution Professionals
Students

Career Path:

Upon completion of the course, students can pursue various career opportunities, such as:

Marketing Manager: Oversee marketing strategies and campaigns to drive brand growth.

Sales Manager: Lead a sales team, develop sales strategies, and achieve sales targets.

Distribution Manager: Manage the distribution channels, logistics, and supply chain operations.

Digital Marketing Specialist: Focus on online marketing strategies, SEO, and social media marketing.

CRM Manager: Handle customer relationships, retention strategies, and CRM systems.

Brand Manager: Develop and maintain the brand's image and positioning in the market.


With a solid foundation in marketing, sales, and distribution management, graduates will be well-equipped to take on leadership roles and drive business success in a variety of industries



International Students Fee (online classes) : 300 USD | 1,125 SAR | 1,125 AED

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Internships, Freelance and Full-Time Work opportunities

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Flexible Class Options

Week End Classes For Professionals  SAT | SUN
Corporate Group Training Available
Online Classes – Live Virtual Class (L.V.C), Online Training

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