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Photoshop Export Cheat Sheet: Best Practices for Web & Print
Effectively exporting images from Photoshop is a crucial step in ensuring exceptional visual quality while also optimizing file sizes for various purposes. This comprehensive guide highlights the most efficient export settings tailored for both web and print, enabling designers to produce polished, professional-grade results with minimal effort and maximum precision. By following these best practices, creatives can achieve a seamless balance between quality and performance, ensuring their work meets the demands of any platform or medium.
Best Practices for Exporting for Web
1. Use 'Save for Web' or 'Export As' for Optimal Compression
Shortcut:
File > Export > Save for Web (Legacy)
ORFile > Export > Export As
Use
JPEG
,PNG
,GIF
, orWebP
depending on the image type.
2. Choose the Right File Format
JPEG – Best for photos with rich colors and gradients.PNG-24 – Ideal for images requiring transparency.
3. Optimize Image Resolution and Size
Set width and height according to website requirements.For retina displays, export images at 2x or 3x the standard resolution.
4. Color Profile for Web
Convert images to sRGB for accurate color representation online.5. Reduce File Size Without Losing Quality
Use quality settings between 60-80% for JPEG.For PNG, enable “Smaller File” in the export settings.
6. Export SVG for Scalable Graphics
Best for icons and vector graphics.
File > Export > Export As > SVG
with 'Use Artboards' enabled.Best Practices for Exporting for Print
1. Use High-Resolution Settings
Set resolution to 300 DPI (Image > Image Size > Resolution: 300 PPI
).Edit > Convert to Profile > CMYK
).
2. Choose the Right File Format
TIFF – High-quality lossless format for professional printing.
EPS – Ideal for vector-based graphics like logos.
3. Embed Fonts and Ensure Print Bleed
If exporting to PDF, ensure that fonts are embedded.4. Use Correct Color Profiles
Convert to CMYK for commercial printing.5. Save as a Press-Ready PDF
UseFile > Save As > PDF
.Select High-Quality Print settings.
Common Export Mistakes to Avoid
❌ Exporting web images in CMYK – Use sRGB instead.
❌ Using PNG instead of JPEG for photos – JPEG is more efficient.
❌ Forgetting to resize images for web – Large images slow down websites.
❌ Not checking print resolution – Always use 300 DPI for print.
Conclusion
By following these best practices, you can ensure that your exports from Photoshop are optimized for web performance or high-quality printing. Choosing the right file format, compression settings, and color profile makes a huge difference in the final output. Happy designing
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