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2Month/20 Hours Price:120,000
100,000
Oracle Responsys Marketing Platform Cloud Service Implementation Essentials – 1Z0 477
An Oracle Responsys Marketing Platform Cloud Service 2017 Certified Implementation Specialist has the knowledge required to use the Oracle Marketing Cloud B2C solution, execute new client account configuration and activation, complete the initial configuration of a Responsys database to support client requirements, and integrate Responsys with third party systems. Individuals who earn this certification can create highly targeted and personalized promotional and triggered messaging campaigns.
Course Outline:
Module1:Responsys Data Model
Describe the Responsys Data ModelCreate and manage Contact Lists, Supplemental Tables, and Profile Extension Tables
Create and manage Filters, Segment Groups, and Seed Groups
Module2: Initial Configuration/Deliverability
Describe domain branding and domain delegation, and gather initial account settingsDescribe how Responsys manages bounce processing, spam and feedback loops, and soft bounce suppression
Perform IP Warm Up and IP Ramp Up
Configure global settings, campaign management options, domain suppressions, soft bounce settings, external tracking, and campaign categories
Implement conversion tracking
Configure subscription management
Module3:Integration: Interact Connect
Describe the Data Gateway Setup processConfigure Connect jobs to import data
Configure Contact Event Data (CED) exports
Module4:Creating and Managing Content
Create and manage documentsRead, write, and edit HTML code for emails
Apply responsive design techniques to emails
Module5:Campaigns/Forms
Create, manage, and test campaignsConfigure campaign settings in the Campaign Dashboard
Manage Campaign Categories, Link Categories, and Link Tables
Configure personalization using Built-in Functions or Responsys Personalization Language
Configure dynamic content modules
Create and manage forms
Module6:Programs
Design, manage, and publish programsAnalyze and test programs
Module7:Reporting
Interpret standard reports and dashboardsCreate custom reports with measures and dimensions
Module8:Multi-Channel Campaigns
Implement Rapid Retargeter display campaignsCreate Short Message Service (SMS) campaigns
Module9:Partner Integrations
Describe how Responsys integrates with technology partners
Training Track : Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials – 1Z0 477
INTERNATIONAL STUDENT FEE 500 USD
Job Interview Preparation (Soft Skills Questions & Answers)
Stay connected even when you’re apart
Internships, Freelance and Full-Time Work opportunities
Flexible Class Option
Week End Classes For Professionals SAT | SUN
Corporate Group Training Availables Options
Online Classes – Live Virtual Class (L.V.C), Online Training
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